Professional Photos for the WIN!

The saying “a picture is worth a thousand words” is more accurate than ever in this digital world that we live in.

Most house hunters are online property shopping before they even get in their cars, generally speaking. Studies have shown that over 90% of homebuyers judge whether or not to view a property (in real life) simply by their online profile.

But why use a professional when our phones are so technically advanced? Well, you wouldn’t hire doctors to cut your hair or hair stylists to diagnose your illness! Your agent is skilled in negotiation and marketing but not always with a camera. If they whip out their phone to take your photos, then politely ask them for a professional.

Going above and beyond just the old school ‘curbside appeal’ is highly recommended to attract the most amount of buyers for your property. The more buyers and interest you get in the initial stage, the more competition your create which may drive the price up.

It is no secret that the longer a property stays on the market, the staler it will become so it most important to make the right first impression. Create the most attractive visual representation of your property right at the very beginning of your marketing campaign.

Of course, there are other elements in the formula to make a successful property sale… so stay tuned for the next blog “The Three P’s”! Coming soon…